business goals

The Seven Deadly Sins Series: Sin #4: Is Your Comfort Zone Too Comfy?

The Seven Deadly Sins Series: Sin #4: Is Your Comfort Zone Too Comfy?

When it comes to your business, the same is true: comfort is good and stress-reducing, but getting too comfortable is a great way to make a mess of things. While it’s important and healthy to have systems and business practices that suit you well, getting too comfortable with the status quo and not stretching outside the boundaries of your comfort zone is the quickest way to atrophy your profits.